The International Advertising Association's (IAA) 40th World Congress came to a conclusion in Dubai yesterday evening. For three days, from 21 to 23 March, I was rubbing shoulders and having coffee, lunch and dinner, and sharing stories and gyan with the who's who of the advertising world.
Not one, not two, but 2,000 professionals from over 60 countries attended. What else would you expect but superlative figures when you talk about Dubai!
I shall be blogging about my adventures and flirtations in this event on my advertising and marketing blog - with pictures and juicy details.
My creative readers might want to have a look at it. Hai na?
And during this time, my mailbox was feeling very. very neglected.
As you can see in the screenshot on the left.
Now, I have one day before the week begins at my agency.
And more than a hundred mails to take care of.
Now you know why I post stuff at 3 in the night sometimes.